Don’t make content. Make an emotional connection.
Forbes will tell you that video content will make up 93% of the internet in 5 years time (or something like that), which is all well and good. But honestly, there’s enough flashy, over-stylised content out there to last a billion lifetimes. Whatever the statistics, your brand does need a creative online presence to make an impact, and the best way to do this is through emotive, memorable, eye-catching content.
Our method is to start with psychology. We tap into basic human emotions - empathy, jeopardy, anger, humour, desire - and blend it with our understanding of digital content performance and data. Our team of in-house videographers, photographers and designers then create the right content to stop thumbs scrolling or eyes wandering, to create meaningful engagement with your brand.
It’s a process that has led us to work with Chelsea Football Club, The Mayor of London, The NHS, The Ned, Tinder, and compelled hundreds of millions of views and engagements from audiences all over the world.